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Bold Business Podcast

Feb 22, 2024

The disparity between the desired and actual image may limit business growth, making office changes essential for real revenue change. Elevating your office/work space attracts the clients you want to attract for real business growth. 


Entrepreneurs and healing arts practitioners must recognize that the story being told is crucial for connecting with their ideal clients. While scary and even intimidating, specialization is the journey necessary to find the unique market space to be of the most service and value. This important work shows the connection points between digital and physical brand image consistency.


In this program, you will be given two questions with which to use and evaluate your brand identity for the asset it really is; for learning how to connect digital and physical marketing efforts; and for exploring the entrepreneurial journey of a growing company designing a welcoming and on-brand image for healing arts practitioners.


Jess Dewell talks with Carolyn Boldt, VP / Director of Design at CrossFields, about why it is BOLD to create a positive energy exchange between your service and the client you serve. They also delve into the potential growth (and revenue) business owners might miss out on when they fail to use their office as a marketing asset.



If you want to identify business bottlenecks, the necessary skills, the initial actions to take, the expected milestones, and the priorities for achieving growth, try the "Growth Framework Reset" approach. This will help you keep learning and growing while working strategically on your business.


You can get in touch with Jess Dewell on TwitterLinkedIn or Red Direction website.