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Bold Business Podcast

Feb 2, 2023

With a wide range of meanings, a pivot can secretly be shiny-object syndrome, necessary because of industry change or nuances in how you do business.

The clarity needed to know what the pivot is and if it is the right time comes from reflection and understanding exactly how that pivot will improve business. Pivoting requires you to know who you are and what you do as a company.

In this interview, Brandi Bernoskie, CEO of Alchemy+Aim and North Star Sites, shares the power of a pivot. 


If you want to continue to look for inspiration to creatively or innovatively approach decision-making and problem-solving, use the experiences of other business owners who have created great companies. Try Fast Track Your Business today to keep learning and growing and stay intentional as you work strategically on your business.


Feel like you need a bit of help with some business direction? Then ACT to Plan by contacting Jess for a 30-Minute Unstuck Quick Consult. You’ll discuss your aims, where you are, and where you should be to move deliberately toward your team-building goals!


If you want to stay informed and plan for a successful year, download the Annual Red Direction Business Management Report and get access to survey findings and information to help navigate volatility and uncertainty. 

You can get in touch with Jess Dewell on Twitter LinkedIn or Red Direction website.